Google has celebrated Avicii with a Doodle on what would have been the late producer’s 32nd birthday.
With Avicii’s chart-topping track Wake Me Up in the background, the colourful animation shows a young Tim Bergling embarking on his musical journey. It heartwarmingly depicts Avicii’s career starting as a young boy strumming a guitar, then producing music on a laptop, and eventually performing in front of thousands of people.
Alyssa Winans, Olivia When and Sophie Diao created the Doodle to celebrate Avicii’s would-be birthday, but also to mark National Suicide Prevention Week. Bergling sadly took his own life in 2018.
Illustrator Alyssa told Consequence Of Sound: “Tim struggled a great deal during the touring part of his adulthood, and I wanted to find a way to both touch on the realities of that experience, while still celebrating and honouring his life in a way that fit the lyrics and tone of the track.”
“I ultimately decided to spend the majority of the video on the aspects of his life he loved, with a few symbolic moments to allude to some of the more emotionally challenging experiences.”
Avicii’s father, Klas Bergling, added: “The Doodle is fantastic, my family and I feel honoured and Tim would have been very proud and love it. It is a friendly and warm story of a young man fulfilling his dream to be a DJ and at the same time telling us that our journey in life is not always easy despite fame and fortune.”
Google’s celebration of Tim Bergling comes just months after Sweden’s Ericsson Globe was officially renamed to Avicii Arena.